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MM4XL software - The Matrix BCG tool analyzes the competitive and financial performance of your bran BCG Matrix for Brand Portfolio Analysis
Program type: Shareware
Price $ 48.30 / 34.50
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File size: 16712 Kb
Date: 01/19/2012
Homepage
Install support: Install and Uninstall
OS: WinXP, WinVista, Win7 x32, Win2000, WinServer, Win98
Requirements: Requires MS Excel
Language: English, French, German, Italian, Spanish

matrix bcg, life cycle product and life cycle management or free boston matrix and cheap brand management or the company strategy, good business decision or also portfolio analysis, excel add in

BCG Matrix for Brand Portfolio Analysis 9.0
[Homepage] - by: MM4XL.com Business Analysis in Marketing - Download links for BCG Matrix for Brand Portfolio Analysis

Matrix BCG Software for Brand Portfolio Analysis and Management
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Description:
Matrix BCG for Brand Portfolio Management and Analysis. Use the matrix BCG tool of MM4XL software to analyze the competitive and financial performance of your brand portfolio to make better business decisions in brand management.

The matrix BCG is a very popular brand management tool. Its logic is based on the assumption that success in business is strongly linked to cash flow, which is a function of market share and market growth. The matrix BCG tool of MM4XL software can analyse the brand portfolio of a whole company. Each brand is displayed as a bubble on a two dimensional map, which helps reasoning on the product life cycle and its life cycle management, on the marketing investment level, the company strategy, and much more.

Typically, the matrix BCG tool is used to: (1) Monitor your company brand performance over time, say quarterly, (2) Monitor your competitor brand portfolio performance, (3) Balance marketing investments across brands.

BCG Matrix tool of MM4XL software features:
Applies the original BCG matrix concept and matrix chart, Built-in interpreter of the output results (verbal report), Detailed report of the four BCG matrix quadrants, Detailed report of the brand portfolio, Charts describing cash flow and investments, The example sheets describe how to run the analysis, The tool works in 5 different languages: E, F, G, I, S, Help file with advanced description of the BCG matrix concepts, and more.

Recent changes in this Major Update:
Trial: Added 7 new days of free trial time License: New registration model - Buy single tools Added Online User's Guide


 

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 Download good software, freeware and shareware: MS Windows, Seven, Vista, Linux, Java, Pocket PC, Palm, OSX, Cell phone, buy Quality professional applications, solid commercial programsMatrix BCG Software for Brand Portfolio Analysis and Management matrix bcg, life cycle product, life cycle management, boston matrix, brand management, company strategy, business decision, portfolio analysis, excel add-in

matrix bcg, life cycle product, life cycle management, boston matrix, brand management, company strategy, business decision, portfolio analysis, excel add-in MM4XL software - The Matrix BCG tool analyzes the competitive and financial performance of your brand portfolio. Use the Matrix BCG tool to improve brand management and refine the company strategy.

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